The ‘Sanskaari’ Alok Nath was at his best breaking the too good to be true image.Ī film like this is traditionally watched by one section of the society. Sunny Singh, meanwhile, become popular among youth for his role in Pyar Ka Punchnama 2.īesides, the audience got to witness Alok Nath in a never seen before avatar cracking jokes, drinking alcohol and even swearing. The former not only became a cult but also gave fame to the lead actors Nushrat Bharucha and Kartik Aryan. A part of film’s success can be attributed to Luv Ranjan’s previous movies – Pyar Ka Panchnama and Pyar Ka Punchanam 2. Sonu Ke Titu Ki Sweety is also a fine example of how audience connects to a filmmaker. Hence it’s more than just one factor which weaved the success of the film.,” he said. The climax was accepted by the audience and it sold like hot cakes. And of course, the bromance angle in the film worked in favour for SKTKS. In spite of average numbers, some songs worked marvels for the film and for the theatre audience this was a turner. “Definitely, the youth factor has worked for the film. ‘Dil Chori’, ‘Chhote Chhote Peg’, ‘Subah Subah’ and ‘Tera Yaar Hoon Mein’ served the youth well, catering the need of different listeners.
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Bollywood analyst Girish Johar said that even though some of the songs in the film were average, they worked their magic on the youngsters.īom Diggy Diggy was a chartbuster hit and the foot tapping number was being played in clubs, radios and pubs, even before the movie hit the theatres. The ‘bhai vs ladki’ angle has appealed to, well, most of the youngsters.
With Sonu Ke Titu Ki Sweety, Luv Ranjan has once again targeted the youth. The movie continues to mint money in its 5th week despite the release of Raid and Hichki which star superstars like Ajay Devgn and Rani Mukherjee. It was believed that Sonu Ke Titu Ki Sweety would face some fierce box office competition from movies like Hate Story 4 and Pari which released in the same month but its box office collection remained unwavering. In spite of lacking A-league actors, the Luv Ranjan directorial enthralled the audience and became the second film in 2018 to earn over Rs 100 cr after Sanjay Leela Bhansali’s magnum opus Padmaavat.
Sonu Ke Titu Ki Sweety is having a phenomenal run at the box office and recently went past the Rs 100 cr mark in the domestic market.